15 October 2013
Press release

Acronis Releases Highly Reliable and Scalable Storage Archiving Solution with Game Changing Economics

First Solution to Deliver Reliable, Scalable and Efficient Storage Using Low-cost Commodity Hardware

SCHAFFHAUSEN, Switzerland, October 15, 2013 - Acronis® today announced the release of Acronis Storage, a software-defined storage solution for archiving large volumes of data in the cloud. Multiple users, each with Petabytes of data can now stream to this fully automated, carrier grade, elastic and resilient storage system. According to IDC, data volumes globally will grow 50 times by the year 2020 to reach 6.6 zetabytes, and 40 percent of all data will be stored and processed in the cloud. With Acronis Storage, organisations can meet increasing archiving and backup storage demands with better performance at a significantly lower cost than large cloud providers like Amazon.

"As the lines between hardware, software and the cloud become increasingly blurred, Acronis Storage exploits innovative new software-defined storage capabilities that change the economics for service providers," said Laura DuBois, program vice president for IDC's storage systems, software and solutions research offerings. "The new offering from Acronis enables highly reliable cloud-based back-up solutions using much less costly storage infrastructure."

Co-founder and new Acronis CEO Serg Bell is bringing his knowledge of cloud services gained from more than ten years as the CEO of Parallels® to Acronis. Enterprises and Service providers, such as the thousands using Parallels hosting and automations tools, previously had to provision expensive storage capacity for logging, archiving and backup. With Acronis Storage, organisations can now significantly lower costs while achieving high levels of reliability and scalability. Acronis Storage provides full, automated redundancy of data to prevent data loss and unplanned system downtime.

"Taking Storage Management and Deployment to the software layer is the only way to create professional, scalable tools to drive a storage as-a-service business", said Lance Crosby, Esq. CEO at Softlayer Technologies."Acronis is well known for their in-depth backup knowledge, so their step towards the software defined storage market for Backup and Archiving makes great sense."

"Not only has Acronis Storage allowed us to operate a large-scale, robust and flexible cloud backup solution, they have completely changed the cost structure of storage," said Jan-Jaap Jager, CEO of intergenia, a leading provider of web hosting solutions. "The solution is totally software-based, creating high-grade storage on commodity hardware. It saves 60 percent or more capacity overhead for complete data redundancy."

Based on a proven technology used for many years in Acronis' own cloud storage centers, Acronis Storage optimises:

· Reliability. Traditional storage systems don't consider broken storage disks or nodes as part of its protection area, resulting in unnoticed disk failures, and ultimately, data inconsistency. Acronis Storage self-healing data management technology ensures that the data remains protected and functional.


Scalability. Linear scaling in both capacity and number of simultaneous users is critical as organisations attempt to get ahead of user demands.60 percent of companies surveyed by Aberdeen Group cite "meeting the increasing demands for storage" as its top IT concern. Acronis Storage technology addresses this problem, while radically simplifying the complexity of managing increasing loads. Acronis Storage easily scales to meet the current storage needs of customers, while also providing a flexible, future-proofed storage solution to accommodate growth.

Efficiency. Acronis Storageis able to utilise a mix of any industry standard storage components, and provide through software, the appropriate redundancy and configurations to deliver a high-value, high-reliability, scalable storage solution.

"We're offering an innovative solution based on proven technology for companies that want to run IT as a Service," said Serg Bell, CEO of Acronis. "This is a major focus area for us and we will continue to add advanced features. Acronis has been a trusted name in data backup and disaster recovery for a dozen years. Acronis Storage extends our data management and data protection leadership to new heights."

For more information about Acronis Storage, visit: http://www.acronis.co.uk/enterprise/storage



About Acronis:

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.

A Swiss company founded in Singapore in 2003, Acronis has 45 locations across the globe. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.
Press contacts:
Katya Turtseva
VP of Communications