Vendor and distributor embark on joint goal to penetrate the virtualisation and cloud backup market through vast reseller reach
London, UK, 28 February 2012 - Acronis, a leading provider of easy to use disaster recovery and data protection solutions for physical, virtual and cloud environments, has teamed up with Computer 2000, a Tech Data company, to increase the breadth of active resellers it is transacting with in the UK.
The announcement marks the fact that Tech Data Europe and Acronis now have distribution agreements across five countries in EMEA. In January, Acronis announced that in 2012 it is embarking on a partner recruitment hunt. This new partnership with Computer 2000 will be fundamental to reaching this goal.
Computer 2000 has added Acronis in the UK to broaden its existing backup and disaster recovery portfolio and to support its goal to offer excellent virtualisation products and cloud services via its partner network.
The partnership will focus on helping SMBs to secure their data across physical, virtual and cloud environments. According to the Acronis Global Disaster Recovery Index, the average UK business is now backing up 38TB of data each year. This data growth, coupled with the move towards virtual environments and the cloud, are placing new pressures on the SMB which opens up an opportunity for resellers to educate their customers.
"This year we are really focused on the opportunities which virtualisation and the cloud present. Acronis Backup & Recovery ® 11 Virtual Edition and Acronis® vmProtect™ 7 provide easy to use backup and recovery for virtual environments where we are seeing a lot of success. In addition, Acronis also has a solid award-winning online backup service," says James Reed, Software General Manager at Computer 2000.
"Computer 2000 is a well established distributor and we're pleased to be working together. The scale of its marketing and sales operations, the scope of its reseller network and its focus on the SMB this year, will be hugely beneficial to Acronis. This relationship underlines the next stage in our UK development and the consolidation of our distribution strategy," said David Blackman, general manager at Acronis.
Acronis and Computer 2000 will launch joint go-to market campaigns from March, including a co-branded reseller recruitment microsite, an SMB road show, joint telemarketing activities and Computer 2000's License Online.
About Acronis:
Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.
A Swiss company founded in Singapore in 2003, Acronis has 15 offices worldwide and employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20.000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.