Acronis

It’s Get To Know Your Customers Day — Let’s Get Connected

At Acronis, our Customers are our biggest priority — why else would we put our time and energy into innovation that protects your digital life to the highest degree? We care, and we want to prove it through actions, not words.

That brings us to today, which is Get To Know Your Customers Day — and even though we’ve been doing this since the beginning, we want to make sure we’re continuing to strengthen our relationships with you, our Customers, by reaching out, saying hello, and swapping backup stories.

It was a dark and stormy afternoon. IT administrator John was shaking, nervously traversing the dark corridors of his normally familiar office. He’s trembling in the sight of moving shadows, squeaking office doors and abnormally pale, almost ghoulish faces inside dark rooms of various company departments and offices.

He was in a rush to help Jane with her innocuous problem – “My PC does not work!” – that she just reported. To John, it sounded just like hundreds of other IT issues that he has resolved over his illustrious IT admin career.

But, Jane’s face was pale and she looked scared. And, that’s not even what really concerned John. It was the huge FBI logo on Jane’s PC screen, next to a timer counting down, and something about paying money that got John’s attention.

Data is the lifeline of your organization. You, as an IT system administrator, know this perfectly well through the daily trials and tribulations babysitting your IT systems, through the pain and suffering of getting things back up and running when they go down. Because of this you know that backing up everything you manage is essential – and maybe you even learned this hard way.

So, what do you do?

First, you select a complete and reliable backup solution, and provision it in your environment. However, when you get to the settings of your backup policy, you are stumped by the simple question: “Where do you want to back up to?”

“Hold on. Where do I want to back up?” you ask yourself. The software gives you multiple options – disk, network, cloud, tape – but which one is the best?

Well, it can be tricky – as there is no absolute best option. For example:

Long gone are the days of the single computer household and mobile phones being a luxury item. With two little ones at home, my family has already accumulated more technology (one iPad, two mobile phones, two laptops and one desktop computer) than we know what to do with.

Plus, we task all of these devices with creating and storing enormous quantities of information that remains central to our lives – from personal photos, videos and music to important work and household documents. At the same time, all of these devices being connected to the Internet, making our digital lives more on the go than ever: nine out of ten households in the US have three or more devices connected to the Internet now.

When today's kids turn into teenagers, these “digital natives” will be integrating technology more deeply into their own lives than any other generation, and the pervasiveness of devices, all with important data on them, will only get broader.  

According to a recent Acronis survey, a third of us have experienced some sort of data loss. However, 22% of us don’t backup our computers or mobile phones, at all.

We’ve all thought about what we’d grab from our house in case of a fire or natural disaster: photos, videos, important documents, and jewelry are probably at the top of your list. These physical objects are something we value a lot. The things we touch, see and feel everyday become an important part of our lives – so it’s natural to want to protect them.

Our digital data holds the same value. Thousands of pictures and videos, precious personal files and information, and important work now live in digital form on our mobile phones, tablets, and desktop and laptop computers. Today, our data is our life. 

 

How are you protecting your digital life?

Microsoft has just released Windows 10 – the last Windows version number ever released. Instead of releasing major new versions, the Redmond software giant is going to drive a regular stream of improvements through frequent Windows updates.

"Right now we're releasing Windows 10, and because Windows 10 is the last version of Windows, we're all still working on Windows 10," said Jerry Nixon, Microsoft's developer evangelist, at the Ignite tech conference.

With this monumental Windows release, IT desktop administrators everywhere have an opportunity to check off the huge, expensive, and daunting task of Desktop OS Migration. As you may know, Windows XP support ended on April 8, 2014, yet almost 16% of all PCs worldwide are still using it.

Acronis Backup Cloud part of Flexiant Cloud Orchestrator Platform

Last week Flexiant and Acronis announced a new partnership integrating Acronis Backup Cloud into the Flexiant Cloud Orchestrator Platform. You can read the press release here!

 

Flexiant’s Simon Freedman covered the announcement on Flexiant’s blog on July 9th. You can take a read below and check out the Flexiant Blog for more information and the complete post. Thanks for reading!

 

“Data protection should be a key concern for every one of your customers today. If just one of their virtual machines (VMs) were to fail for any reason, chances are that it would have a detrimental impact on their business – in the most extreme cases it can even put the company out of business.

 

Are you aware what is ransomware? Imagine you are an IT administrator at a small company of 30 people or so. You juggle hardware, software, the network – and even phone systems and the occasional electrical failure or power outage on any given day. So, when your CEO calls you and says, “I cannot open my sales forecast file,” you rush into action. You check your CEO’s PC and find that the file is somehow corrupted. Then you notice a small red icon at the bottom corner of the desktop with a prompt reading: “Your files have been encrypted. Pay $500 for a decryption key within 10 days or your data will be deleted — click here for payment instructions.”

 

If your company has a mixed environment of Windows and Macs and you've recently tried to upgrade to the latest version of Mac OS X, you have no doubt encountered frustrating incompatibility issues. Why is that? Well, perhaps Apple forgot to tell you something!

Mac OS X has always supported two network protocols: AFP (Apple Filing Protocol), which is Apple’s native file sharing protocol for Macs, and SMB (Server Messaging Block), which is the native file sharing protocol for Windows and is typically used for NAS storage.

With each OS X update, Apple has tried to improve Mac SMB compatibility. But, even with the latest SMB3 support in OS X 10.10 Yosemite, Mac users continue to report frustrating problems, especially with key applications such as Microsoft Office and Adobe Creative Suite.

In today’s business world, we need to justify every dollar that we spend, lowering costs, and delivering a return on investment on everything we do. Nowhere is this more true than in IT, where Big Data, Mobility and BYOD are changing the way we work across the globe, requiring companies to an IT depratments to invest and change to remain competitive.

Consider the following facts:

  1. More data is being generated, copied, moved, stored and kept for longer periods of time than ever before
     
  2. Demands for storage keep growing dramatically, but in general, budgets don’t follow the same curve, and don’t increase in the same proportion to keep up

Research shows that even during the recession of 2008-2009, businesses experienced an approximately 40-percent annual increase in storage demand. Now, as the economy is back on track, that growth rate is closer to 60%.