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Acronis Moves Into the Cloud With Acronis Backup as a Service

Woburn, MassachusettsFebruary 25, 2014

Complete Cloud Backup Offering Diminishes Barriers to Entry for Service Providers, Expands Their Portfolio and Ability to Localize

Woburn, MA - February 25, 2014 - Today Acronis®, a global data protection company, announced Acronis Backup as a Service, a comprehensive cloud backup and recovery solution designed to help service providers and Value-Added Resellers compete with global cloud companies. The offering enables service providers to expand their data protection offerings, localize an automated backup service, grow recurring revenue, and kill churn.

"Local service providers need a differentiator to effectively compete with global cloud companies," said Robert Amatruda, research director data protection and recovery at IDC. "Acronis Backup as a Service allows service providers to deliver a simple, complete and cost-effective backup service that can be customized to meet their local customer requirements".

In a recent survey, TechTarget found that 55 percent of companies expect to increase cloud spending in 2014. Acronis Backup as a Service empowers service providers to reach that market by requiring no upfront commitments and operating on a pay-as-you-go business model.  The service can also be white-labeled or co-branded into their existing SaaS offerings for easy localization. The flexible service makes it easy for end-customer by permitting them to designate various departments and/or roles involved with installing, activating, monitoring and backing up of data to the cloud and local storage destinations. Service providers also have the option to leverage Acronis Cloud Storage or their own local storage.

“Many customers are seeking a way to simplify their backup processes and backup as a service is ideal for diminishing costs and outsourcing the technical expertise,” said Lance Crosby, CEO & President at SoftLayer®. “But many customers are concerned about the reliability, sustainability and accessibility provided by many of the solutions on the market. Acronis Backup as a Service leverages Acronis’ proven technology to give customers the assurance they need.”

Acronis Backup as a Service is powered by Acronis AnyData Technology and is efficiently managed by a central Web-enabled control panel, allowing service providers to easily fulfill their customers’ backup needs. The service includes Acronis Backup Advanced technologies for workstations, physical and virtual servers and applications. This image technology enables service providers with IaaS offerings to also build a Disaster Recovery as a Service (DRaaS) offering.

“With Acronis Backup as a Service, we’re chopping down the risks and traditional limitations of cloud backup by delivering a turnkey SaaS business model powered by Acronis’ mature and proven backup and recovery technology,” said Rene Oldenbeuving, general manager, cloud business at Acronis. “Our usage-based service eliminates upfront investments, so costs only increase when revenue increases, giving service providers a competitive solution that puts them on equal footing with the biggest cloud businesses. Add in our proven image technology and you have one of the only file-based recovery and bare metal recovery offerings in single cloud solution,” said Oldenbeuving.

Additional key features of Acronis Backup as a Service include:

  • Re-brandable, localized cloud service hosted by Acronis from tier-3 data centers in Europe and the U.S.
  • Support for Windows, Linux, workstations, physical and virtual servers, VMware, Hyper-V and other hypervisors and applications
  • Usage reporting easily integratable into billing systems
  • 24/7 dedicated technical support
  • Service provider training, marketing and go-to-market support
  • Service Provider License Agreement requires no minimum revenue commitments or minimum term


About Acronis

Acronis sets the standard for New Generation Data Protection through its backup, disaster recovery, and secure access solutions. Powered by the AnyData Engine and set apart by its image technology, Acronis delivers easy, complete and safe file access and sharing as well as backups of all files, applications and OS across any environment—virtual, physical, cloud and mobile.

Founded in 2002, Acronis protects the data of over 5 million consumers and 300,000 businesses in over 130 countries. With its more than 100 patents, Acronis’ products have been named best product of the year by Network Computing, TechTarget and IT Professional and cover a range of features, including migration, cloning and replication.

For additional information, please visit www.acronis.com. Follow Acronis on Twitter: http://twitter.com/acronis.

Acronis® and the Acronis logo are registered trademarks or trademarks of Acronis International GmbH in the United States and/or other countries. Microsoft, Windows, and Surface are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. Linux® is the registered trademark of Linus Torvalds in the U.S. and other countries.



Press contacts:

Benedicte Clementz
Acronis International GmbH
+1 (781) 782-9103
Benedicte.Clementz@acronis.com


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