July 15, 2014
Press release

Acronis Spreads Reach in the Channel, Pulls From Proven Executives

New appointments poise Acronis to maximize and expand its global channel success and relationships

Woburn, MA July 15, 2014-Acronis®, the global leader in new generation data protection, announced today the appointments of its new Vice President for Global Channel Sales, Chris Hilderbrand, and Vice President for North American Channel Sales, David Junca, to further build lasting relationships and drive revenue growth in the Channel. These changes will help accelerate market adoption of the Acronis AnyData Engine, providing easy, complete and safe backup, disaster recovery and secure access solutions through the Channel.

Hilderbrand brings to Acronis a broad experience in channel sales and marketing. Previously, he oversaw SMB sales and commercial distribution in Latin America and the Caribbean at Microsoft, where he managed key alliances and partnerships to drive more than 95% of his organization's transactions through the channel. In his new role at Acronis, Hilderbrand is committed to ensuring Acronis leads with the channel and to optimizing all facets of partner engagement.

Junca moves into his new role with 17 years of experience in all aspects of International software sales management & business development, including over 13 years in partner centric management roles both at Microsoft Corporation and Acronis. Previously, he served as GM for Acronis in EMEA, where he developed the company's initial footprint in the region prior to joining the North American headquarters in 2011. Most recently, his primary focus has been the growth of North American business through strong channel partner recruitment, alignment, and enablement. In this new role, his primary goal will be to expand the North America partner group into a best-in-class sales model.

"I am thrilled to join Acronis, which has one of the best engineering and leadership teams in the industry today with the right vision to become the most powerful provider of data security across devices, software and cloud services", said Chris Hilderbrand, VP of Global Channel Sales at Acronis. "I know that Acronis was built based on great partners, and I will work to strengthen our channel relationships even further so that we address the explosive demand for data solutions in the market and grow revenues and profitability together."

"From my experience working with Chris at Microsoft, I have witnessed his great skill in the complex area of Channel relationships," said Yury Larichev, President of Acronis. "He and David are the ideal members to join our international team and make sure we maximize our global Channel network to the fullest of its capabilities."

Acronis recently announced a number of top executive appointments, including the addition of its new President of Global Operations Yury Larichev to place further emphasis on growth in the channel. The organization has also expanded its programs for the channel for increased opportunities for partners, including a new Acronis Certified Engineer course and a North American Partner Council.




About Acronis:

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.

A Swiss company founded in Singapore in 2003, Acronis has 45 locations across the globe. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.
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Katya Turtseva
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