Press Contact:
Marc V. Mombourquette
Acronis, Inc. +1 (781) 743-3701 media@acronis.com
Giving Up the Ghost: PC Magazine Names Acronis True Image 8.0 Editors' Choice; Consumers Digest Bestows Best Buy Award
Make A New Year's Resolution To Protect Your DataJanuary 4, 2005, South San Francisco, CA Acronis, Inc., the technological leader in storage management software, announced that Acronis True Image 8.0 has once again been named an Editors' Choice by PC Magazine. This marks the third such award from PC Magazine; Acronis True Image Ver. 6 won in 2003 and version 7 won in 2004. Also this month, Consumers Digest presented Acronis True Image 8.0 with its prestigious Best Buy Award in the January/February 2005 issue of the magazine. The honor was bestowed on Acronis True Image as the Midrange Selection, "indicating that the product's price/performance ration presents an excellent value in the category, assuming the buyer does not want to pay the highest prices," according to the Consumers Digest article. Consumers Digest's description of Acronis True Image focused on the software's bare-metal restore capabilities. "If a horrible disaster wipes out the entire drive," the magazine states, "an imager (a software product that creates an exact image of a hard disk) can return [the disk] to the last backed-up condition quickly and easily. Unlike most imagers, [Acronis] True Image records incremental changes made since the last backup, making it practical for daily backups." In the PC Magazine review, the editors compared Acronis True Image 8.0 to the latest version of Symantec's offering. The conclusion: "We like Norton Ghost a lot, but we like the new [Acronis] True Image even more, thanks to its greater convenience, simpler interface, and faster performance." "Consumers and IT managers alike need credible, unbiased information about the comparative effectiveness and reliability of backup and bare-metal restore software," said Max Tsypliaev, CEO of Acronis. "This is the kind of purchase where the user bets their business and their personal data and they need to know the software will work. These honors substantiate Acronis' claims of usability and value, and for these reasons and more we believe our customers can purchase our products with complete confidence." "A Consumers Digest Best Buy Award and yet another PC Magazine Editors' Choice Award for Acronis True Image should send a very strong message to consumers and corporate users who require a backup and disk imaging software that this should be their software of choice," said Stephen Lawton, director of marketing for Acronis. "Consumers Digest isn't influenced by flash and marketing hype; but it is concerned with usability, functionality and value to the user. By virtue of this honor, the magazine is providing important third-party validation that Acronis True Image delivers exactly what it promises a complete solution that will ensure that user's systems are fully protected in case of a virus or malware attack, or if the disk drive fails. "PC Magazine's tests are among the industry's most stringent," he continued. "It says a lot about a product and a company when a product wins the Editors' Choice award three years in a row." "Every year thousands of computer users and IT managers resolve to back up their data regularly, but often that just doesn't happen. With Acronis True Image 8.0 and Acronis True Image 8.0 Corporate Workstation, consumers and corporate users can ensure that their data is protected and their systems can be restored in minutes, not hours or days, should their disk drives or data become unusable," Lawton said.
About Acronis, Inc.Acronis offers storage management solutions that are technically advanced for mission-critical applications but easy to use. The company provides disaster recovery, backup and restore, partitioning, boot management, privacy, data migration, and other storage management products for enterprises, corporations and consumers of any qualification. Acronis has offices in the United States, Europe and Asia and sells its products through retail outlets, resellers and on the Web. For additional information, please visit www.acronis.com or contact Director of Marketing Marc V. Mombourquette at media@acronis.com.
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