July 25, 2019 — 3 min read
When Tech Conferences Are Worth The Time and Expense: How To Build The Case To Go
If you work in an IT operations, cybersecurity or tech leadership role, you probably receive several tempting invitations to industry events and conferences every month. They are usually held in comfortable venues with balmy weather and lots of nearby attractions to entertain family members you might bring along.
Your hosts will probably serve up some good food, drink, and entertainment ... but in a working world where there already aren’t enough hours in a week, how can you justify time away at an event in Vegas or Orlando or some other sunny clime?
Before you ask your boss to pony up precious T&E budget to fund your trip, you should build a business case to justify your attendance – one that lays out the company’s return on the investment of your time.