Algar Telecom delivers Acronis solutions to strengthen digital safety for Porsche Cup motorsport events
Uberlândia, Brazil – November 25, 2024 – Acronis, a global leader in cybersecurity and data protection, is excited to announce its latest Acronis #TeamUp partnership with Porsche Cup supported by Algar Telecom, an IT and telecommunications company of the Algar Group. As the Official Cyber Protection Partner of the Porsche Cup, Acronis will provide Acronis Cyber Protect Cloud, Advanced Backup, Advanced Management, and Advanced Security to Porsche Cup events in Brazil through Algar Telecom as the Acronis Delivery Partner in a new three-year deal.
The Acronis #TeamUp Program allows managed service providers (MSPs), like Algar Telecom, the opportunity to partner with global sports teams and events to secure systems and sensitive data. With the digital footprint of organizations growing, adopting natively integrated cyber protection is an approach that has become critical to defend against modern threats. At high-profile events like the Porsche Cup, robust cybersecurity is essential. By using Acronis Cyber Protect Cloud, MSPs can offer clients proactive data protection and extended cloud backup capabilities.
“Partnering with Algar Telecom and the Porsche Cup through the Acronis #TeamUp Program allows us to bring Acronis cyber protection to the dynamic world of sports, where security is crucial,” said Agustin Mella, General Manager LATAM at Acronis. “Events like the Porsche Cup demand a high level of protection, and we’re thrilled to support that. Brazil, in particular, has become a key focus for us, and through collaborations like this, we’re excited to help both local and global teams stay secure and perform their best.”
Algar Telecom chose to join the Acronis #TeamUp Program with confidence due to the organization’s ability to protect complex infrastructures with high reliability and low costs, as well as its wide-ranging portfolio of solutions designed to safeguard businesses from cyberattacks. Through this partnership, Algar Telecom gains access to advanced tools like Acronis Cyber Protect Cloud, which combines AI-powered threat detection, backup, and disaster recovery, empowering them to provide clients like the Porsche Cup with robust and proactive protection.
“Acronis is one of the top IT product providers in the market, and their expertise further strengthens our portfolio with end-to-end solutions,” says Guilherme Rela, Director of TIC and IoT Business at Algar Telecom. “Our customers will have access to a fully integrated platform with a wide range of tools to support their journey towards a more secure network, with multi-layered protection for devices, data, and the web.”
Over the next few months, this partnership will feature a series of joint marketing and relationship-building initiatives, including participation in the Porsche Carrera Cup in São Paulo, Brazil. Activations at the event will include branded cars, event presence, logo placements on backdrops, and exclusive client experiences like box visits and even race participation.
Service providers are invited to join the Acronis #TeamUp Program to deliver Acronis Cyber Protection solutions to world-class and global professional sports teams. To learn more about Acronis’ #TeamUp Program, please visit: https://www.acronis.com/en-us/lp/msp-sports/
About Algar Telecom
Algar Telecom, a company of the Algar Group, offers a comprehensive portfolio of telecom and IT solutions for both corporate (B2B) and retail (B2C) clients. The company provides ultra-speed fiber-optic internet, high-quality cellular services, voice and data services, and IT services, including cloud and network security, along with management systems for small businesses.
With 70 years in the market, Algar Telecom has a modern infrastructure supported by a 137,000 km fiber-optic network that currently serves over 372 cities across 16 states in Brazil and the Federal District. In all these locations, the company invests in personalized, consultative, and efficient service to consistently deliver quality to its customers.
As a publicly held, non-listed company since 2007, Algar Telecom is committed to best practices in corporate governance. The company has more than 4,200 associates—what the company calls its employees—dedicated to fostering close client relationships.
About Porsche Cup C6 Bank
The largest GT event in Latin America, the Porsche Cup C6 Bank has been holding championships in Brazil since 2005. It is the largest single-make, single-management category in the country, sending approximately 40 cars, all of which are strictly identical, to the track at each event. The models used in the category are the Porsche 911 GT3 Cup, from the 992, 991-2 and 991-1 generations. It is the most produced and sold racing car in the world, racing in both support events for categories such as F1, 24H of Le Mans, IMSA, etc., as well as in proprietary events. In Brazil, the championship has nine stages, six of which are sprints (with two races of up to 30 minutes each) and three endurance races, with races of 300 to 500 km in which drivers form crews of two or three.
About Acronis:
Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.
A Swiss company founded in Singapore in 2003, Acronis has 15 offices worldwide and employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.