---
title: 4 Predictions for the Cloud Storage Market in 2014
description: The cloud market exploded in 2013, and there are no signs of this momentum slowing down. IDC predicts that the cloud will drive $100 billion worth of spending in 2014, up 25% over 2013. The growth comes from more and more companies buying into the idea that storing large amounts of data in the cloud will save time and money, and also mitigate the increasing difficulty of managing large volumes of data in physical servers.
canonical_url: https://www.acronis.com/en/blog/posts/4-predictions-cloud-storage-market-2014/
locale: en
last_updated: 2026-10-27
---

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# 4 Predictions for the Cloud Storage Market in 2014

The cloud market exploded in 2013, and there are no signs of this momentum slowing down. IDC predicts that the cloud will drive $100 billion worth of spending in 2014, up 25% over 2013. The growth comes from more and more companies buying into the idea that storing large amounts of data in the cloud will save time and money, and also mitigate the increasing difficulty of managing large volumes of data in physical servers.

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[Acronis Editorial Team](https://www.acronis.com/en/blog/authors/acronis/)

1 min read

Last updated 21 October 2022

The cloud market exploded in 2013, and there are no signs of this momentum slowing down. IDC predicts that the cloud will drive $100 billion worth of spending in 2014, up 25% over 2013. The growth comes from more and more companies buying into the idea that storing large amounts of data in the cloud will save time and money, and also mitigate the increasing difficulty of managing large volumes of data in physical servers.

As we’ve seen, smaller cloud providers like Nirvanix struggled to keep up, with cloud storage becoming increasingly commoditized and large providers like Amazon Web Services and Windows Azure dominating the market. In 2014, look for smaller providers to make efforts to differentiate their cloud storage offering. By focusing on personalization, localization, and providing customers with more than just a pure-play “cloud storage” option, smaller providers will thrive in 2014.

Click through to the Whir for four examples of how cloud providers will differentiate their offerings against cloud giants like Amazon or Microsoft in 2014.

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Acronis Editorial Team

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments.

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About Acronis

Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland.

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