---
title: Combating new cyberthreats requires a new playbook
description: To combat modern cyberthreats, IT pros must replace legacy backup and antivirus with modern next-generation solutions and strategies to protect their users
canonical_url: https://www.acronis.com/en/blog/posts/combating-new-cyberthreats-requires-new-playbook/
locale: en
last_updated: 2026-10-27
---

[Acronis Blog](https://www.acronis.com/en/blog/)
# Combating new cyberthreats requires a new playbook

No matter how skilled and capable your IT manager or team is at running checks on network and data, they are only as good as the technology stack you rely on. Between juggling server issues, software updates, printers not working, and constantly reminding your employees to reset passwords, they don’t have time to focus entirely on protecting your data, systems, and applications. The technology to keep your businesses running and users productive needs to be reliable and secure.

[Learn More](https://www.acronis.com/en/products/cyber-protect/)

[![Image 2: Kris Schulze](https://staticfiles.acronis.com/images/content/4ebd2c6ab90855a20d45286557169382.png)](https://www.acronis.com/en/blog/authors/kris-schulze/ "Kris Schulze")

[Kris Schulze](https://www.acronis.com/en/blog/authors/kris-schulze/)

2 min read

Last updated 25 February 2021

No matter how skilled and capable your IT manager or team is at securing your data and networks, they are only as good as the technology stack you rely on. Between juggling server issues, software updates, printers not working, and constantly reminding your employees to reset passwords, they don’t have time to focus entirely on protecting your data, systems, and applications. The technology to keep your business running and your employees productive needs to be reliable and secure.

One-fifth of IT managers say they didn’t know how their networks were compromised. Why? Cyberthreats are on the rise in 2021 – growing both in frequency and sophistication. These attacks are coming in a number of ways:

*   33% through email
*   30% via the web
*   and 23% in software vulnerabilities

Legacy backup and antivirus solutions can’t keep up with the pace of change.

You need a new playbook. We’ll be holding a virtual conference to up your defensive game to protect your users from modern cyberthreats on two dates – the first in [North America on March 4](https://acronis.events/event/protect-your-users-nam/), followed by a [European presentation on March 11](https://acronis.events/event/protect-your-users-emea/). This virtual conference features IT leaders and seasoned experts who will share actionable and practical insights.

### New cyberthreats require a new playbook

There’s no doubt that the layers of legacy solutions that you have historically used to protect data are insufficient today.

To handle the increased data volumes, infrastructure complexity, and [more sophisticated cyberattacks](https://www.acronis.com/en-us/blog/posts/snakeekans-ransomware-attacks-industrial-control-systems-acronis-stops-it) of 2021, a next-generation approach is needed – one that combines data protection with cutting-edge cybersecurity capabilities. This integrated approach is what [IDC calls the new IT discipline of cyber protection](https://www.acronis.com/en-us/resource-center/resource/419/).

The two virtual conferences will bring together world-class IT pros and leaders to discuss why cyber protection is now the go-to approach.

Paul Stringfellow from GigaOm will keynote both events. A leading voice on developing, understanding, and managing data strategies, he is a “hands-on” practitioner involved in a diverse range of data projects.

During the North American conference panel, he will be joined by industry pioneer, Dave Seibert, Boston Red Sox’s Senior Director of Technology, Randy George, and Candid Wuest, VP of Cyber Protection at Acronis.

Adam Fowler, Microsoft expert, Andreas Zimmermann, Managing Director of AZG Tech GmbH, and Candid Wuest, VP of Cyber Protection at Acronis, will join for the European event.

### Advantages and benefits of cyber protection

Because your business has limited time and resources, these virtual conferences are designed to give you fast, easy, and actionable information to protect your business from modern cyberthreats. Both presentations will keep runtimes of an hour and will follow a similar agenda:

*   Welcome
*   Keynote - Why your existing cybersecurity stack is failing you
*   Panel – Reality Check: Why SMBs are Targets

### Joining the live discussion

If you and your team are tired of working with a complex, costly mess of solutions that don’t solve the modern security challenges your business faces, you’re not alone. We hope you’ll join one of the virtual conferences to discover a better playbook for your business – one that provides the best defense to protect your backups and minimize downtime and data loss.

You can register for the North American event being held on March 4 at 2:00 p.m. EDT by [going here](https://acronis.events/event/protect-your-users-nam/).

Registration for the European event being held on March 11 at 10:30 a.m. CDT is [available here](https://acronis.events/event/protect-your-users-emea/).

[Ransomware protection](https://www.acronis.com/en/blog/tags/ransomware-protection/)  
[Malware protection](https://www.acronis.com/en/blog/tags/malware-protection/)  
[Cyberthreats](https://www.acronis.com/en/blog/tags/cyberthreats/)

## Written by

![Image 3: Kris Schulze](https://staticfiles.acronis.com/images/content/4ebd2c6ab90855a20d45286557169382.png)

Kris Schulze

[Previous post](https://www.acronis.com/en/blog/posts/elevate-your-game-acronis-teamup-program/)  
[Elevate your game with the Acronis #TeamUp Program](https://www.acronis.com/en/blog/posts/elevate-your-game-acronis-teamup-program/)

[Next post](https://www.acronis.com/en/blog/posts/shifting-towards-services-directions-and-challenges-it-channel/)  
[Shifting towards services: Directions and challenges in the IT channel](https://www.acronis.com/en/blog/posts/shifting-towards-services-directions-and-challenges-it-channel/)

About Acronis

Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland.

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