Over the past year, AI has moved into daily operations. Automation is now expected, and clients demand greater efficiency, security and control. Service providers are facing tighter margins, expanding IT environments and rising operational complexity.
At Acronis, this shift has been years in the making. Our focus on AI began well before generative AI entered the mainstream, with early investment in machine‑learning capabilities in 2015 to strengthen detection, automation and resilience across our platform. Since then, we have continued to expand how AI is embedded into the Acronis Cyber Platform to help MSPs operate with greater intelligence and control.
That long‑term approach is reflected in recent innovations such as Acronis GenAI Protection, which helps service providers gain visibility into and govern generative AI usage as adoption accelerates.
According to Omdia, the global partner opportunity for AI services is forecast to reach $267 billion by 2030, with agentic AI representing a significant portion of that value. Yet despite this momentum, many service providers face a familiar reality: AI may be available, but it has not fundamentally changed how their businesses operate.
That’s because most service delivery models were not built for AI.
When tools evolve faster than operations
AI is accelerating how work gets done, enabling faster issue resolution and allowing more services to be delivered with fewer manual steps. At the same time, it is driving higher data volumes and more agentic workloads, introducing new complexity and risk.
For MSPs, productivity may improve, but operating models remain fragmented. Tools continue to multiply, workflows span disconnected platforms and scale still depends heavily on human effort. The result is a growing gap between what AI makes possible and what traditional service delivery models can support — a gap that requires rethinking how services are designed, delivered and managed.
Introducing a new model for the AI-first era
On May 13, 2026, Acronis will host a live virtual broadcast, The pivotal point of IT: Building services for the AI‑first era, focused on addressing this exact challenge.
During the event, Acronis CEO JJ Jager will introduce a new model for the service provider business — one designed around AI as a foundational capability rather than an add‑on. He will be joined by Acronis leaders, industry speakers and partners who are already applying AI‑first principles to service delivery.
Attendees will:
- Discover new AI service opportunities that combine intelligence and automation to boost productivity
- Learn how the new Acronis Partner Program puts you in command of the partner experience
- Get an exclusive tour of the new Acronis platform, reimagined for AI‑first service delivery
The session will also include a major announcement that redefines how MSPs can operate and grow in the AI era.
Why this event matters now
AI is changing expectations beyond technology alone. Service providers need delivery models that can keep pace. This event is designed for MSPs who want to understand what comes next in AI‑first service delivery — and how to prepare for it.
All attendees will also receive complimentary access to a cybersecurity course valued at $329, designed to help service providers turn compliance into a competitive advantage.
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About Acronis
Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland.
