Vendor and distributor embark on joint goal to penetrate the
virtualisation and cloud backup market through vast reseller
reach
London, UK, 28 February 2012 - Acronis, a leading provider of easy
to use disaster recovery and data protection solutions for
physical, virtual and cloud environments, has teamed up with
Computer 2000, a Tech Data company, to increase the breadth of
active resellers it is transacting with in the UK.
The announcement marks the fact that Tech Data Europe and
Acronis now have distribution agreements across five countries in
EMEA. In January, Acronis announced that in 2012 it is embarking on
a partner recruitment hunt. This new partnership with Computer 2000
will be fundamental to reaching this goal.
Computer 2000 has added Acronis in the UK to broaden its
existing backup and disaster recovery portfolio and to support its
goal to offer excellent virtualisation products and cloud services
via its partner network.
The partnership will focus on helping SMBs to secure their data
across physical, virtual and cloud environments. According to the
Acronis Global Disaster
Recovery Index, the average UK business is now backing up 38TB
of data each year. This data growth, coupled with the move towards
virtual environments and the cloud, are placing new pressures on
the SMB which opens up an opportunity for resellers to educate
their customers.
"This year we are really focused on the opportunities which
virtualisation and the cloud present. Acronis Backup &
Recovery ® 11 Virtual Edition and Acronis®
vmProtect™ 7 provide easy to use backup and recovery for
virtual environments where we are seeing a lot of success. In
addition, Acronis also has a solid award-winning online backup
service," says James Reed, Software General Manager at Computer
2000.
"Computer 2000 is a well established distributor and we're
pleased to be working together. The scale of its marketing and
sales operations, the scope of its reseller network and its focus
on the SMB this year, will be hugely beneficial to Acronis. This
relationship underlines the next stage in our UK development and
the consolidation of our distribution strategy," said David
Blackman, general manager at Acronis.
Acronis and Computer 2000 will launch joint go-to market
campaigns from March, including a co-branded reseller recruitment
microsite, an SMB road show, joint telemarketing activities and
Computer 2000's License Online.
About Acronis:
Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland. For more information, visit www.acronis.com.