Acronis and Lifeboat Distribution Rejoin Forces in Meeting the Growing Demand for Data Protection Solutions in the North American Region

Relationship gives Lifeboat's partners access to the world's most complete and innovative data protection solutions

BURLINGTON, MA and EATONTOWN, NJ (July 20, 2017) - Lifeboat Distribution, an international value added distributor for virtualization, security, business continuity and other technically sophisticated products, and Acronis, a global leader in hybrid cloud data protection and storage, today announced a distribution agreement. Lifeboat will offer the full range of Acronis' award-winning data protection solutions and local support to its network of value-added resellers, system integrators, and managed service providers in the United States and Canada.

Under the new agreement, Lifeboat will promote, distribute and support Acronis' business and consumer products, enabling resellers to make more money by tapping into the growing demand for complete backup and recovery products in the North American region. Acronis' best-in-class data protection solutions are easy to sell, more complete and dramatically faster than the competition. The partner program and a robust catalog with few product SKUs makes cross-selling simple to drastically increase reseller revenue.

Acronis' product portfolio offers complete data protection for business and home users. The latest solution, Acronis Backup 12.5, offers unprecedented levels of protection for all sizes of hybrid IT infrastructure. It is the world's fastest, most reliable, complete, and cost-effective backup offering available on the market today. The release delivers the industry's first and only data protection against ransomware with automated restoration of damaged data. Acronis Backup 12.5 also introduces new technology that enables users to verify the backup integrity before its restoration, improving regulatory compliance and data integrity with blockchain. Businesses can start small with Acronis Backup 12.5 Standard edition and scale to Acronis Backup 12.5 Advanced as required by their growing infrastructure, simply by changing license keys. This gives partners the flexibility to meet the needs of small and large businesses with the same product.

"Lifeboat Distribution is well known for its commitment to customers and amazing SLAs for end-users. The company's approach to customer service and focus on serving the needs of all size businesses align with our strategic direction. Acronis works with the best in the business and we are excited to offer Lifeboat's reseller network our award-winning solutions," said Patrick Hurley, Vice President and General Manager, Americas at Acronis.

"We are honored to have Acronis rejoin Lifeboat Distribution. This relationship will allow Lifeboat to extend our reach by adding an assortment of great software products to our portfolio. Having the ability to offer Acronis' complete solution suite, we can now supply our channel partners with the most comprehensive and innovative data protection offerings in the marketplace today," added Simon Nynens, CEO of Wayside Technology Group.

Acronis' award-winning product portfolio

Lifeboat Distribution will provide its customers access to:

Acronis Backup 12.5 Standard and Advanced editions: the world's most innovative and award-winning backup solution suitable for companies of all sizes, in two editions: Standard and Advanced. Innovations include Acronis Active Protection to intelligently detect and block ransomware attacks, such as WannaCry, with instant restoration of any compromised data and Acronis Notary to prove a file is authentic and unchanged since it was backed up.
Acronis Access Advanced: an easy, complete, and secure enterprise file sharing solution that allows employees to use any device to securely access, sync and share files with other employees, customers, partners, and vendors while giving IT complete control over business content to ensure security, maintain compliance, and enable BYOD. Acronis Files Connect: the only solution that provides the rich experience Mac users demand when connecting to Windows or NAS file servers, while maintaining the compatibility required by IT. Acronis True Image: the first and only consumer and SOHO backup solution in the market that introduces Active Protection technology to detect and prevent ransomware attacks in real-time, automatically recover all data from the backup and self-protect backups and the backup application.

Those interested in distribution services and solutions should contact Lifeboat Distribution by phone at +1.800.847.7078 (US), or +1.888.523.7777 (Canada), or via email at [email protected].

ABOUT LIFEBOAT DISTRIBUTION
Lifeboat Distribution, a subsidiary of Wayside Technology Group, Inc. (NASDAQ: WSTG), is an international value-added distributor for virtualization/cloud computing, security, application and network infrastructure, business continuity/disaster recovery, database infrastructure and management, application lifecycle management, science/engineering, and other technically sophisticated products. The company helps vendors recruit and build multinational solution provider networks, power their networks, and drive incremental sales revenues that complement existing sales channels. Lifeboat Distribution services thousands of solution providers, VARs, systems integrators, corporate resellers, and consultants worldwide, helping them power a rich opportunity stream, and build profitable product and service businesses. For additional information visit http://www.lifeboatdistribution.com, or call 1.800.847.7078 (US), +1.732.389.0037 (International), +1.888.523.7777 (Canada), or +31.20.210.8005 (Europe). Follow Lifeboat Distribution on LinkedIn, Facebook and Twitter @LifeboatVAD.

ABOUT ACRONIS

Acronis sets the standard for hybrid cloud IT data protection through its backup, ransomware Active Protection, disaster recovery, and secure file sync and share solutions. Powered by the Acronis AnyData Engine and set apart by its image technology, Acronis delivers easy, fast, complete and affordable data protection of all files, applications and operating systems across any environment-virtual, physical, cloud, mobile and applications. Founded in 2003, Acronis protects the data of over 5 million consumers and 500,000 businesses in over 150 countries and 20 languages. With more than 100 patents, Acronis products are consistently named best product of the year and cover a range of features, including migration, cloning, and replication. Today, Acronis solutions are available worldwide through a global network of service providers, distributors, and cloud resellers. Learn more: https://www.acronis.com/en-us

For Media & PR inquiries contact:

Donna Cornwell

Lifeboat Distribution

[email protected]

732.389.0932 ext. 7301

Katya Turtseva
Acronis International GmbH

[email protected]
646.272.9435

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Lifeboat is a registered trademark of Lifeboat Distribution in the US and other countries. Acronis® and the Acronis logo are registered trademarks or trademarks of Acronis Inc. in the United States and/or other countries. All other product and company names herein may be trademarks of their registered owners.

About Acronis:

Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland. For more information, visit www.acronis.com.