Initiatives Position Company to Target Key Markets, Prepare
for Scale, and Focus on Innovation, Partnerships and
Acquisitions
April 10, 2014-Woburn, Massachusetts - Acronis®, the global leader in new
generation data protection, announced today key operational changes
that will increase focus on emerging markets, technology
partnerships, acquisitions and business scalability. These changes
will help accelerate market adoption of the Acronis AnyData Engine,
providing easy, complete and safe backup, disaster recovery and
secure access solutions across any and all data, environments and
locations.
Yury Larichev, former CEO of Acumatica, joins Acronis as
President and will drive the company's aggressive growth goals.
Acronis is also launching its international headquarters in
Singapore to capitalize on the Asia Pacific and Japan (APJ)
markets. Laurent Dedenis will lead this office as the newly
appointed president of international operations. To provide further
support, key executives will also transition into different roles
to leverage their experience and capitalize on further
opportunities for growth.
Optimizing for Scale and Growth
Yury Larichev will leverage his success as the CEO of rapidly
growing cloud ERP company, Acutmatica, and over 20 years of
experience in scaling organizations. Larichev brings diverse
channel sales, marketing and business development experience to the
team at Acronis to help achieve the company's aggressive growth
goals. With Acumatica, he achieved 350 percent YoY sales growth in
2013 streamlining activities around products and the partner
channel. He also served in multiple positions at Microsoft®, where
he was in charge of SMB and channel sales in Microsoft Russia
(opened 34 regional offices, achieved 350 percent revenue growth in
three years) and led the worldwide SMB sales and marketing team in
Microsoft Corporate HQ with $4.5B global revenue.
Focusing on Emerging Markets
Acronis executive Laurent Dedenis, who initially established
Acronis' presence across APJ and EMEA, will transition to President
of International Operations and be based in Singapore. Laurent has
20 years of experience in markets throughout the world; from
2011-'14, he served in the US as Acronis' president of global sales
and marketing, from 2007-'10 as executive VP for EMEA, and as
executive VP for Asia from 2005-'07 where he grew Acronis' business
to tens of millions of dollars in revenue.
"The Acronis AnyData engine delivers the industry's best data
protection for specific workloads, while seamlessly integrating to
become a comprehensive solution. Our new team is the same - made of
professionals who are the best in their individual fields, but when
assembled, they will take Acronis to a new level," said Serg Bell,
CEO Acronis. "With Yury's appointment, we'll be able to maximize
our growth potential and Laurent will ensure we capitalize on
opportunities in APJ. These changes allow me to focus more on what
I came back to Acronis for - strategy and innovation into data
management, also providing more time for investment activities with
Runa Capital."
Increased Focus on Technical Partnerships and
Acquisition
To increase focus on business development, Ezequiel Steiner,
current GM of Acronis' mobility business unit, is adding SVP of
business development, legal and corporate development to his
responsibilities. In this role, he will focus on strategic
partnerships and identifying potential acquisitions and the legal
process associated with them.
Before Acronis, Steiner was CEO of Acumatica, where he
implemented a 100 percent indirect strategy through hundreds of
VARs and OEM partners. Prior to this role, he ran business
development and acquisition for Parallels, where he helped grow the
company to a leader in hosting automation and virtualization
through several acquisitions and dozens of OEM agreements worth
tens of millions of dollars.
Acerca de Acronis:
Acronis es una empresa global de ciberprotección que ofrece la única plataforma de gestión de infraestructura, protección de datos y ciberseguridad integrada de forma nativa para proveedores de servicios gestionados y departamentos de TI. Las soluciones de Acronis están diseñadas para identificar, proteger, detectar, responder, recuperar y gobernar los despliegues de TI, asegurando la integridad de los datos y la continuidad de la actividad empresarial.
Una empresa suiza fundada en Singapur en 2003, Acronis tiene 15 oficinas en todo el mundo y empleados en más de 60 países. La solución Acronis Cyber Platform está disponible en 26 idiomas en 150 países y la utilizan más de 21,000 proveedores de servicios para proteger a más de 750,000 empresas. Obtenga más información en www.acronis.com.