Cloud backup and Data protection: The easiest way for VARs to generate services revenue

To embrace the increasingly lucrative “as-a-service” approach to offer cloud backup and data protection services represents a VAR’s most direct path to sustained success and growth. Those with the best hopes for flourishing in 2020 and beyond will manage an increasing number of cloud services, leverage automation tools to support their customers and relentlessly explore new ways to maximize the numerous platforms sprouting across the tech ecosystem - including platforms complete with automation offerings that help VARs efficiently move up the stack to higher-value services. There are also new managed services platforms that handle critical operational details, security updates, infrastructure management and routine tasks.

With the right platform approach in tandem with a curated list of solutions, VARs can offer their customers and partners managed services without the friction and expense synonymous with building an entirely new business model or business unit.