Acronis Launches Localized Versions of Acronis True Image Family in Simplified and Traditional Chinese

January 4, 2005, South San Francisco, CA — Acronis Inc., the technological leader in storage management software, announced that it has begun shipping localized versions of the Acronis True Image product family in Chinese Simplified and Chinese Traditional.

Localized products include Acronis True Image Home, Acronis True Image Enterprise Server, Acronis True Image Workstation, and Acronis True Image Server for Windows.

Acronis True Image is the company's flagship disk imaging, backup and disaster recovery product that allows users to create an exact disk image for complete system backup and bare metal restore while providing the most comprehensive data protection. The disk backup file contains the exact copy of a hard disk, including all the computer data, operating system, configuration files, security and software patches, and programs. After a system crash, the user can restore the entire system or simply replace lost files and folders from the disk backup.

"We are thrilled to be able to offer Acronis' world-class storage management solutions to the Chinese market," said Walter Scott, CEO of Acronis. "With Chinese Traditional and Chinese Simplified versions of Acronis True Image, we will be able to address the needs of users throughout North Asia, as well as leveraging the huge market potential of China, Taiwan and Hong Kong."

"By providing localized, Chinese-language versions of the Acronis True Image product line, Acronis Asia demonstrates its strong commitment to the Chinese market, which represents a key opportunity for growth," said Laurent Dedenis, managing director of Acronis Asia Pte Ltd. "The Chinese computing infrastructure is growing fast and disaster recovery, disk imaging and backup are key components in delivering this world-class infrastructure solution," he continued. "That reason alone underscores the need for products like the Acronis True Image family, which can protect data for enterprise servers, departmental and stand-alone servers, as well as workstations".

"We're excited about the new localization interface as it will help to further penetrate the non-English speaking Chinese market segment, which is a huge opportunity," said Patrick Y.F. Xu, sales and marketing director of Shanghai GrapeCity Information Technologies Ltd., an Acronis partner in China.