Acronis updates its partner program once again to accommodate
loyal partners by offering financial aid and benefits, sport
collaboration, and more
SCHAFFHAUSEN, Switzerland, January 24, 2022 - Acronis, a global
leader in cyber
protection, unveiled the newest details to its Acronis #CyberFit Partner
Program. This update to the company's existing program places
increased emphasis on supporting partner development, particularly
for cloud-based services, increasing their marketing and social
media visibility with pre-packaged automated content while offering
competitive professional and financial assistance to partners
willing to migrate to Acronis.
Acronis' cloud ecosystem has more than doubled since 2018, with
2021 proving to be the most significant year in Acronis history,
with now over
20,000 partners utilizing Acronis Cyber Protect and receiving a
recent
$250 million round of funding from CVC Capital Partners VII and
others. Now, based on feedback directly from its partners, Acronis
has made yearly updates to its partner program, enabling partners
to earn more while deploying cloud-based solutions that are
uniquely suited to meet their clients' modern protection challenges
and marketing needs while offering a competitive migration program
for those looking to make the switch to Acronis.
Acronis' enhanced partner program
Last year, the partner program was reimagined as a unified
program for service providers and resellers. New additions for 2022
include:
- A focus on service providers and cloud distribution partners, with no revenue threshold for service providers, straightforward program requirements, and a dedicated partner account manager
- Joint business planning, with business plans available on the Partner Portal, financial benefits for Gold and Platinum partners, and joint sales and marketing efforts
- Competitive migration program, with financial and professional services assistance available to partners ready to migrate to Acronis
- Unique #TeamUp program, offering partnerships with sports teams and unique sports benefits
- Sales and marketing automation tools and pre-packaged content, with e-mail drip campaigns and social media campaigns available to automate via Partner Program
- On-demand demo lab for partners, an upcoming cloud-based virtual lab environment with Acronis Cyber Cloud components pre-installed and available for training and demo purposes
- NFR program, providing Acronis Software licenses to partners' internal usage
"With these new updates, we are helping to lead the
cybersecurity industry with and for our partners," says Acronis
Channel Chief, Alex Ruslyakov. "We pride ourselves on the strong
relationships we have with our partners, and are always looking for
ways to make them more successful, which in turn leads to our
success. We understand the various roadblocks experienced on cloud
transformation journeys and strive to continuously update and
improve our program and deliver outstanding benefits and tools to
facilitate partner's growth and decrease operational costs,
delivering them to the front of innovation and leading the industry
to new fertile ground."
Partners react to the enhanced program
Acronis' existing partners are already handing out praises,
appreciating the reimagined program's ease of use as well as the
new features designed to boost overall market visibility.
From North America, Michael Slater, Head of Sales - Channel
Marketplace at Sherweb,
shared, "We are excited to see the new updates to the Acronis
Partner Program. This program incentivizes a stronger partnership
between Sherweb and Acronis, and we look forward to continuing to
learn about trends in cyber protection with the Acronis team."
In the UK, Josh Greenberg, Vendor Business Manager at IntY, said, "We've always been able to
count on Acronis to understand our company needs. Acronis has
continued to meet us and assist us in the best way possible, made
evident by the update to their Partner Program," he said. "This
program incentivizes a stronger partnership that leaves us safer
and more protected from cybercrimes in today's evolving threat
landscape."
"This new Acronis Partner Program makes it easier than ever to
reach a broader audience with their marketing automation tools and
Partner Portal," said Verónica Flores, Cloud Sales & Marketing
Director at OnCloud - Súbete a
la Nube. "With the financial rewards and incentives for high
loyalty and Acronis' superior cyber protection, we feel safer and
more financially secure than ever before, ready to take on the
future and expand our company with the comfort of knowing Acronis
has our back and is continuously evolving their program as the
landscape of technology is constantly shifting."
Acronis will be hosting a 2022 Acronis #CyberFit Partner Kickoff
event on February 2, 2022, dedicated to engaging with its partners
and distributors and communicating Acronis' partner-centric
approach and 2022 plans. This includes seeing the latest updates to
the Acronis Partner Portal, previewing the 2022 roadmap, an
introduction to the Acronis #TeamUp program, and much more. Please
register for the virtual event
here, or register to attend the Acronis #CyberFit Summit World
Tour in Singapore on
February 17, 2022.
About Acronis:
Acronis is a leader in AI-native cyber protection, unifying data protection, cybersecurity, IT operations and hybrid infrastructure to deliver business continuity, security and compliance with less cost and complexity. More than 21,000 service providers trust Acronis to protect over 750,000 businesses in 150 countries. Acronis is headquartered in Schaffhausen, Switzerland. For more information, visit www.acronis.com.