21 August 2018
Press release


Personal Backup Software with AI-based Ransomware Shield and Blockchain Authentication Technologies Establishes a New Standard in Cyber Protection for Home Users

London, UK, 21st August 2018 - Acronis, a global leader in cyber protection and hybrid cloud solutions, today released the 15-year Anniversary Edition of its award-winning personal backup software, Acronis True Image 2019. In making the announcement, Acronis revealed that its artificial intelligence-based anti-ransomware technology - which is integrated into all of its backup solutions, including the new product - stopped more than 200,000 ransomware attacks on 150,000 customers last year. With current ransoms demanding an average of $522 per attack, the defence prevented more than $104 million in damages.

The success of personal backup software with an integrated anti-ransomware shield is the latest example of how Acronis constantly redefines what modern data protection is. That leadership is why Acronis' technology is relied on by users of all types - from top sports organizations like Arsenal Football Club and Williams Martini Formula 1 Racing, to everyday people like Diana Rhodes.

"I have used Acronis for 10 years," explained Rhodes. "I would not trust my treasured memories or my operating system and programs to anyone else. Acronis has saved me and the companies I work for on more than one occasion."

Innovative leadership

Since its founding in Singapore in 2003, Acronis has consistently led innovation in the backup industry. It was the first company to offer home users real-time disk imaging. It expanded its coverage to include new computing devices like mobile and NAS. Acronis True Image is the only personal backup software that ensures the integrity of data using blockchain authentication and uses AI to defeat the growing threat of ransomware.

Today, Acronis True Image 2019 is the only home solution that allows users to make full image backups to both local and cloud storage, or lets users clone an active system disk on either a Windows or Mac machine - capabilities that strengthen the user's control over their data protection and management.

President of Acronis John Zanni notes, "How people use data is constantly changing, as are the threats to that data. To create the kind of modern protection users need, our approach is to deliver total cyber protection, blending proven backup with effective security features. The Anniversary Edition of Acronis True Image continues that long-standing commitment."

The Anniversary Edition of Acronis' award-winning personal backup solution includes enhancements designed to meet the growing need for protection that is safe, accessible, private, authentic and secure. As a result, Acronis establishes a new level of cyber protection that is easy-to-use, efficient, and secure.

Easy backup

By adding the ability to create anall-in-one recovery tool on an external hard drive, Acronis True Image 2019 makes restoring a system as easy as plugging in the external drive. Called the Acronis Survival Kit, it is as comprehensive and flexible in emergencies as a Swiss Army Knife - containing everything a user needs to restore a system from boot media to the system partition and all of their backups.

Creating backups is also easier with new event-based scheduling options, such as automatically backing up when an external USB drive is attached. For a personal backup solution that already offers tremendous customization, the new trigger-based options provide even more flexibility to users.

While Acronis True Image is known for its ability to let users recover their system to the same or dissimilar hardware, improved WinPE media makes the power of Universal Restore even greater. The new WinPE builder streamlines media creation by detecting network adapters and configuring network settings so a user can recover their system through an Ethernet connection as well as a Wi-Fi network.

Efficient operations

Not everyone wants things to be automated, and the new Backup Cleanup utility builds on that desire for data control. It allows users to free up disk space by manually selecting unnecessary versions of backups and deleting unneeded files - so they can keep what's needed and wipe what's not.

Some of the enhancements in the 2019 release relate to improving performance rather than adding capabilities. A new file-to-cloud format, for example, increases the reliability and performance of cloud backups for both Windows and Mac, while adjustments to the program's interface are designed to make the user experience even more intuitive.

Secure data and devices

Finally, the threat from ransomware isn't going away, so Acronis True Image 2019 features an improved version of that award-winning ransomware defence. In addition to protecting the data, files and systems on the local PC or Mac, the updated Acronis Active Protection technology now protects data on network shares and NAS, addressing the increased reliance of these devices in home networks.

Pricing and Availability

There are three editions of Acronis True Image 2019:

· Standard is a perpetual license designed for customers who store their data on local drives only. No cloud storage or cloud-based features are included. Pricing starts at $49.99 for one computer.

· Advanced is a one-year subscription that includes 250 GB of Acronis Cloud Storage and access to all cloud-based features. Pricing starts at $49.99 per year for one computer.

· Premium is a one-year subscription that includes blockchain-based data certification and electronic signature capabilities, as well as 1 TB of Acronis Cloud Storage. Starts at $99.99 per year for one computer.

All versions include Acronis Active Protection against ransomware and cover an unlimited number of mobile devices. Subscription customers can purchase additional cloud storage as needed.

About Acronis:

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.

A Swiss company founded in Singapore in 2003, Acronis has 15 offices worldwide and employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.
Press contacts:
Katya Turtseva
VP of Communications