15 September 2023
Press release

AFC Ajax renews partnership with Acronis.

Acronis will deliver best-in-class cyber protection to the club via #CyberFit Delivery Partner Dustin to protect AFC Ajax ´s critical data, applications, and systems.

SCHAFFHAUSEN, Switzerland, September 15, 2023 - AFC Ajax officially announced its renewed partnership with Acronis today. Under the agreement, the club is served with a full suite of Acronis cyber protection solutions to protect the club's data assets and optimize data workflow, facilitating the team to perform at its best both on and off the pitch.

AFC Ajax , the most successful club of the Dutch Eredivisie, chose Acronis Cyber Protect because it provides fast and reliable backup, AI-based anti-malware, and is accessible from a single intuitive console. While using a patchwork of five-star solutions for separate aspects of cybersecurity will still leave gaps in a system's defenses, Acronis' integrated approach ensures such gaps are eliminated, delivering superior resiliency for organizations like AFC Ajax.

Menno Geelen, Commercial Director at Ajax comments: "Acronis has become a familiar face at Ajax; both within our organization as well as at the Toekomst as shirt sponsor of the Ajax youth. Based on the successful collaboration over the past years, the cooperative IT activities will be expended and extended."

Acronis' solutions are developed based on the Five Vectors of Cyber Protection - Safety, Accessibility, Privacy, Authenticity, and Security (SAPAS). This means that Acronis solutions are designed to provide the highest level of security possible and ensure that data is easily accessible to those with authorized permission and that it is both authentic and tamper-free. While security and accessibility are often considered polarized concepts in data security, Acronis solutions prove that you can have the best of both worlds.

"Ajax is ahead in the field of collecting data, and together we plan on analyzing data so that they can make strategic sportive and commercial decisions that will enhance the performance of the teams and their organization as a whole.", said Niels Kuenen. "We are proud to partner with Dustin who is a leading online based IT partner in the Benelux and Nordics and will deliver our cyber protection solutions to the club."

Building on its existing partnerships with Acronis the solution will be delivered by Dustin as the Official Acronis Delivery Partner. Dustin is a leading online based IT partner in the Nordics and Benelux. The company helps customers to stay in the forefront by providing them with the right IT solution at the right time and at the right price.

"This collaboration unlocks great potential for Dustin to help Acronis deliver cybersecurity to Ajax through our modern and reliable services. Acronis' one stop solutions will help us to safeguard the digital assets of one of the most loved football clubs worldwide", says René Schenk, responsible for Large Corporate and Public Netherlands at Dustin.

For more information about Acronis #CyberFit Sports Partnerships, visit https://acronis.sport/

About Acronis:

Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), and enterprise IT departments. Acronis solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity. Acronis offers the most comprehensive security solution on the market for MSPs with its unique ability to meet the needs of diverse and distributed IT environments.

A Swiss company founded in Singapore in 2003, Acronis has 15 offices worldwide and employees in 50+ countries. Acronis Cyber Protect is available in 26 languages in 150 countries and is used by over 20,000 service providers to protect over 750,000 businesses. Learn more at www.acronis.com.
Press contacts:
Katya Turtseva
VP of Communications