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Acronis offers business tips for effective it disaster recovery in upcoming hurricane season

Hurricane Preparedness Week 5/23 – 5/29 Draws Attention to Projected “Above Average” 2010 Weather Systems

Woburn, Mass., May 27, 2010 –Some leading weather experts predict an “above average” year for hurricanes, with up to 15 named storms and early conditions similar to those experienced in 2005, the year of Hurricane Katrina. Preparing for natural or manmade disasters can spell success or failure for businesses.  Acronis offers business owners the following tips to ensure business-critical company data weathers the storms of the 2010 Hurricane Season:

  • Design the drill – The time for developing a comprehensive disaster recovery plan is before any storms hit land. But it is equally important to keep that plan current. For example, in just the five years since Hurricane Katrina, storage technology has evolved from tape backup to more advanced disk imaging technology and the emergence of cloud-based services. While all three approaches can get a company operational again in the face of a natural disaster, the newer technologies – particularly in a hybrid approach - translate into doing it faster, better and cheaper. With today’s expectations of technology “always on,” companies that can normalize their operations the fastest have a greater opportunity to keep customer satisfaction high and business performance optimized.
  • Know the drill – Plans shouldn’t simply gather dust on the bookshelf. Employees need to embrace the plan and understand their role in its success. Best practices should always be in play: whether it is the expectation that employees perform a local backup before they leave for the day or a rule that IT administrators back up digital assets onsite or via the cloud on a more frequent, scheduled basis, and increasingly, without having to take the server offline. For example, disk image backup is more than just protecting data files; it includes print settings, applications and more that enable users to restore to their pre-disaster capabilities quickly and easily. Good backup habits under normal conditions bode well for emergency situations.
  • Do the drill – For maximum effectiveness, the disaster recovery plan must be well-rehearsed. There is a reason that civil emergency teams regularly hold mock disaster drills – they want their plans to kick into automatic high gear when disaster strikes, rather than lose precious time and resources interpreting directions and reviewing assignments. Prepared companies run mock disaster drills designed to protect not only people and place but also data. With the convergence of physical and virtual environments, these mock drills can help companies identify any shortfalls in their current disaster recovery plan or plans, and make adjustments to improve their recovery efforts before disaster happens.

About Acronis

Acronis sets the standard for cyber protection and hybrid cloud storage through its innovative backup, anti-ransomware; disaster recovery, storage, and enterprise file sync and share solutions. Enhanced by AI-based Active Protection technology, blockchain-based authentication and a unique hybrid-cloud architecture, Acronis protects all data in any environment, including physical, virtual, cloud, mobile workloads and applications.

Founded in Singapore in 2003, today the company is trusted by more than 5 million consumers and 500,000 businesses worldwide, including 79 of the top 100 most valuable brands.

Press contacts:

Katya Turtseva
Acronis International GmbH
+1 (646) 272-9435

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